iconic - my 4-Week Summer Instagram Growth accelerator

Hey, I'm Helena.

Six months ago I had just 6,000 Instagram followers (Scroll back through my grid—you can literally watch the journey unfold.)

6 months later I am at 43 '000 followers (and it keeps growing!). 

Social media has completely transformed my career.

It has led to features in Vogue and Forbes, keynote invitations at the United Nations, SXSW, and more than 59 conferences around the world. More importantly, it has become the most powerful lead-generation system in my business.

The interesting part? I was already doing the work. I was building companies, speaking on stages but hardly anyone knew about it. Once I learned how to strategically grow on social media, everything changed. The same expertise reached exponentially more people, creating a constant stream of opportunities, clients, partnerships, media, and speaking invitations.

That's why I developed a proven, step-by-step system for growing a real, engaged Instagram audience—the exact framework I used to grow my own account from 6,000 to 43,000 followers in just six months. That audience became the foundation for a personal brand that consistently opens doors and drives business growth.

Today, I teach that same system to founders, entrepreneurs, and experts who want to build an audience that creates real business opportunities (not just followers). Because Instagram isn't just another social media platform. When used strategically, it's one of the most powerful business assets you can build and this year you probably noticed its blowing up!


  • "AFTER SPEAKING WITH HELENA, I LAUNCHED A HOW-TO GUIDE ON DEVELOPING BIOCHAR CREDIT PROJECTS. IT WENT VIRAL IN THE BIOCHAR COMMUNITY, GENERATING 500+ COMMENTS FROM PEOPLE WANTING TO DOWNLOAD IT. THIS GAVE US A HIGHLY QUALIFIED POOL OF LEADS—EXACTLY OUR TARGET CUSTOMERS—AND BECAME A POWERFUL TOP-OF-FUNNEL DRIVER FOR OUR BUSINESS DEVELOPMENT."

    -Ted Christie-Miller, Co-Founder at Residual

  • "HELENA'S BOOTCAMP HAS BEEN A GAMECHANGER FOR MY EXECUTIVE BRAND. NOT ONLY HAVE I BEEN ABLE TO EXECUTE PROVEN STRATEGIES FOR MY VISIBILITY AND EXECUTIVE PRESENCE, EVERY TIME I PHYSICALLY SHOW UP PEOPLE APPROACH ME AND COMMENT THAT THEY ARE NOTICING IT AND FEELING CONNECTED WITH ME AND OUR WORK."

    -Kathryn Godburn Schubert, President and CEO, Society for Women's Health Research


  • "THE BOOTCAMP GAVE MY TEAM AND ME CONCRETE, ACTIONABLE TACTICS TO IMPROVE OUR SOCIAL STRATEGY AND ENGAGEMENT. THE WEEKLY MEETINGS KEEP YOU HONEST ON PROGRESS, AND HELENA'S GUIDANCE IS SHARP AND CANDID. SHE DIGS INTO ACTUAL POSTS WITH SPECIFIC, THOUGHTFUL FEEDBACK, WHICH SHOWS HOW INVESTED SHE IS IN PARTICIPANTS' SUCCESS."

    -Darren Clifford, ex McKinsey partner, currently partner at Adapt US VC


  • “I joined Helena's bootcamp with strong credentials but a haphazard LinkedIn presence. Six months in, she's helped me find a sharper positioning and a content rhythm I can actually sustain alongside running an advisory firm. Rare to find someone with both real strategic depth and the patience to make you execute. ”

    -Dr James Gifford, CEO, Additionality; Founder and former Executive Director of the UN Principles for Responsible Investment

  • “Helena's program helped me identify the pillars we wanted to be known for and create a step-by-step plan to build my brand. The cohort you meet are also leaders in their fields and a valuable resource in building your voice of influence. I highly recommend working with Helena and her team.”

    -Alexandra McGuigan CAIA, Head of APAC, Qblue Balanced

  • “Joining the Bootcamp has been one of the best decisions I made in 2025! Each weekly call with Helena brought so much value for me and my business. Thanks to her, I developed lots of assets that are valuable today for my company and finally have an aligned LinkedIn profile that grew to 13k followers!”

    -Alya Annabi, TEDx Speaker, Entrepreneur & Activator

  • “Helena’s bootcamp has been a game changer for my executive brand. Not only have I been able to execute proven strategies for my visibility and executive presence, every time I physically show up people approach me and comment that they are noticing it and feeling connected with me and our work.”

    -Kathryn Godburn Schubert, President & CEO, Society for Women’s Health Research

  • “The Bootcamp gave my team and me concrete, actionable tactics to improve our LinkedIn strategy and engagement. The weekly meetings keep you honest on progress. She is very invested in participants’ success.”

    -Darren Clifford, Ex McKinsey partner, current Partner at Adapt US VC

  • “Helena's program delivers sharp, practical upgrades — zero fluff, all action. The weekly community calls are a catalyst; being in a room full of people laser-focused on growth keeps you fired up.”

    -Stephanie Dickson. Exited Founder, Emcee & Moderator

What's Included

✅ Weekly 60-minute live coaching sessions

✅ Access to the 53 frameworks I used to grow my Instagram from 6,000 to 43,000 followers in just six months and monetize it

✅ Weekly homework to keep you accountable and build momentum

✅ A private WhatsApp community for support and feedback

✅ Live Instagram profile audits for participants

✅ Session recordings, so you'll never miss a lesson

✅ A step-by-step Instagram growth system that works regardless of your industry or niche

✅ How to move away from your pillars and instead separate your content from the products you sell (our secret sauce!)

✅ A simple, repeatable content strategy so you always know what to post, when to post it, and why

✅ How to repeat content to grow followers(our secret sauce number 2!)

✅ A clear, recognizable premium brand identity that helps you stand out online (our secret sauce number 3)

✅ A final strategy session to review your progress and map out your next 90 days of growth

Starts August 19.

Price: $290 USD

The Frameworks Behind the Results

They're built on the lessons, strategies, and insights I've learned from some of the best coaches and experts in the industry.

Together, these frameworks represent more than $50,000 worth of coaching, courses, and mentorship that I've invested in over the years - distilled into a practical, step-by-step 4-week programme for just $290.

This accelerator will help you:

  • Build a content system that compounds instead of starting from zero every week

  • Make sure people know exactly what you do and why they should follow you in 3 seconds

  • Learn system to attract paid public speaking gigs

  • Learn systems to land top tier media

  • Grow to 40K real, engaged followers — not bots or vanity numbers

FAQs

Is this a course or a program?

1

 It's a live 4-week program — one hour with me every week, plus homework in between. Not a self-paced course, and no pre-recorded videos to work through alone.


How is the content delivered?

2

Live, weekly 1-hour sessions with me over Zoom. I'll assign homework after each session to keep you moving between calls. Recordings are provided if you can't make a live session.


How long does each lesson take?

3

Each live session is 1 hour. Homework typically takes another 1–2 hours per week, at your own pace.


 Built primarily for founders, but it also works for operators, creators, and executives whose growth depends on visibility, trust, and a real audience.

4

Is this only for founders?